Years of experience
Elevator advertising is probably the most effective advertising available in terms of consumer awareness, simply because occupants of elevators are a captive audience surrounded by few distractions.
Elevator ads have some unique benefits for small business. Instead of throwing big bucks at an unfocused, haphazard advertising campaign, you can target your marketing budgets toward reaching a very precise segment of the marketplace. As long as you understand that your reach will be more limited than it is for other forms of advertising, the ROI can be enticing .
Elevator or lift advertising is the only medium of advertising in unique way. Radio, Newspaper, Magazine advertising, Television and social media struggle to do.
This media has benefits of target audience reach, High impact reach, and creative advertisement, making it easy in communicating a message that cannot be fast-forwarded, ignored, or recycled before it can make its way into stakeholders' decision-making processes.
Continuous exposure for more than 30 seconds several times daily will have audience attention engaged ,where as its not possible in television advertisements, since audience has the option to shift to other channels.
We have ample opportunity and possibility to have creativity and composition which the magazine don not permit the creativity. You can play with mind blowing elements to catch the attention of the audience.
Targeting right audience is a critical in advertising. But with elevator advertising its possible to reach the right audience.